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Internship at New Era

New Era Internship
Sports Marketing Intern- Buffalo- Summer 2017

New Era Cap Co., Inc. 8 reviews – Buffalo, NY
Full-time, Temporary, Internship
Full-Time, Paid Summer Internship- 40 hrs/wk Applicants must be currently enrolled in school POSITION SUMMARY Sports Marketing intern is responsible for supporting all the functions of sports marketing department including but not limited to team partnership, team service, and retail marketing. The intern is accountable to each function to support their objectives. KEY RESPONSIBILITIES •Maintain and coordinate all sponsorship assets and the creative needs associated by working with the related Category Marketing teams. •Assist department with budget reports and invoice processing. •Analyze sponsorship performance and provide recommendations on optimization opportunities. •Coordinate details of sponsorship effectiveness and tracking status of all sponsorships. •Support in activating with sponsorship activities at the team level. •Assist in preparing presentations for MLB, NFL and NBA annual meetings. •Serve as liaison between Sports Marketing and other internal departments when necessary. •Maintain and track the complete portfolio of headwear exposure across all league licenses. •Assist in the planning and preparation for all special events (draft, all-star game, championships, etc…) and VIP events. •Research team moments, league moments, and player milestones. •Assist with the coordination of in-stadium product launches, seasonal initiatives and project management of retail build- outs and support with a focus on the Buffalo market •Partners and communicates with key internal cross-functional business partners (marketing, sourcing, category management) in the execution of retail projects •Assist with execution of in-stadium/team sales and promotional materials •Support creation of retail customer presentations as needed. KNOWLEDGE, SKILLS AND ABILITIES •Excellent verbal and written communication skills. •Accuracy and deep attention to detail; highly organized. •Strong teamwork and relationship-building skills. •Demonstrated ability to manage projects and multitask. •Meets deadlines in a fast past environment. •Able to work in a collaborative environment across organizational structures. •Exceptional

problem solving skills. •Conceptual, creative thinker-who can thrive in a fast pace environment. •Ability to be proactive and flexible in the face of change and last minute requirements. •Ability to maintain a flexible schedule – evenings and weekends may be required. EDUCATION AND EXPERIENCE •Preferably majoring in business, marketing or sports management

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